crystal pricing

Invest in great communication.

Pricing available for individuals, small teams, and large businesses.

Free Trial

Best for personal development.
$0/mo
No credit card required
The free plan includes...
5 free profile credits
Basic personality assessments
Shareable downloads

Premium

Best for professionals and leaders.
$49/mo*
*Billed annually, tax included
Everything in our free plan plus...
240 profile lookups per year
Chrome Extension for LinkedIn & Gmail
Pre-Meeting Playbooks
Calendar Integration

Business

Best for teams and organizations.
Let's talk*
*Billed annually, tax included
Everything in our premium plan plus...
Unlimited profiles
Team assessments
Hiring Candidate assessments
Hiring Candidate job profile
Group admin tools
Chrome Extension for Hubspot, Salesforce & Outreach
Dedicated success manager

Data

For direct access to personality data.
Let's talk*
*Billed annually, tax included
Our data plan includes...
High volume profile credits
Access to Crystal API
CRM integration with Salesforce and Hubspot
Direct CSV enrichment

Intelligence

Hire your own personal research team
Starting at $999/mo
Month-to-month or annual plan
Our on-demand service delivers bespoke reports...
Executive Intelligence
Account Intelligence
Competitive Intelligence
Personality Intelligence
Stakeholder Intelligence
Behavioral Intelligence
and more…

Trusted by 1,000+ organizations globally

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Frequently asked questions

What are profile credits?
Profile credits are counted whenever a Crystal DISC assessment is completed or new profile is created using our Chrome Extension.

Once a profile is created, every user in your organization has full access to that profile.
How many profiles will I need?
This will vary from business to business but on average, we see a single user needing 240 profiles/user/year.

To calculate your business’ annual profile needs, run this formula: (# of bulk profiles to get started) + (# of users * # of new profiles/user/year)
How long is my free account accessible for?
Your free account will be saved and available to you, even after your 5 free profile credits have been used.
What onboarding, training, and support is included?
Support is only provided for our PREMIUM or BUSINESS plans.

Those on our PREMIUM plan can get email support through our support inbox.

Those on our BUSINESS plan get assigned a dedicated Customer Success Manager where onboarding and training comes with the package.
Can I pay monthly billing?
Yes. Monthly billing is supported for our Premium plan at $59/month and only comes with 20 profiles per month.
What happens when I use all of my profile credits?
If you’re on our FREE plan, you can upgrade to our PREMIUM plan to access more profile credits.

If you’re on our PREMIUM plan, please contact our sales team to see if our BUSINESS plan is more appropriate.

If you’re on our BUSINESS plan, please reach out to your Customer Success Manager to understand your available options.
Can I cancel, upgrade, or downgrade at any time?
Yes. You can cancel, upgrade, or downgrade your plan via the billing settings or by reaching out to your dedicated customer success manager. All cancellations and downgrades will take place at the end of your billing cycle.
Do you have a pricing plan for large team sizes or enterprises?
Yes. Crystal has plans for teams of every size. Please contact our sales team so we can create your perfect plan.
Can Crystal integrate with my CRM or other applications?
Yes. Crystal natively integrates with popular CRMs like Salesforce and HubSpot. For home-grown or other CRMs, Crystal offers the ability to enrich via CSV files.
How does the data plan work?
Our data plan delivers our personality data through our API and does not include our SaaS platform. Pricing for our data plan is dependent on the number of unique profiles you would like to enrich. For more details, please reach out to your Account Executive.

Here's what our customers
have to say

"They're (stakeholders) really leaning forward based on the way that we’ve changed our approach using the information we gather through Crystal Knows."
Nicole Bergen
Founder, Elevate Marketing
"Crystal is like magic. It gives us x-ray vision — allowing us to see and understand someone really quickly, just based on their LinkedIn profile."
Matt Kesby
Founder, GoTeam
"Crystal gives me insights and helps me connect with my clients at a far deeper level than any Google search ever could."
John Barrows - Headshot
John Barrows
Founder & CEO, Sell Better
"The first 5 minutes of any meeting is absolutely crucial. That's where Crystal helps my team the most."
Brett Johnson - Headshot
Brett Johnson
AVP of Global Engagement, High Radius
"When I started personalizing my emails with Crystal's advice, I started getting way more responses. Much better ones, too!"
Isaac Garcia - Headshot
Isaac Garcia
Founder, Salesinsider.io
"I don't know where we would be without Crystal Knows as far as our company culture and our hiring process. I absolutely love it."
Kayla Edwards
HR Director, Window World of North Atlanta
"With Crystal, I would say I'm at least 30%-35% quicker at building meaningful relationships"
Heather Heefner - Headshot
Heather Heefner
Founder & Owner, Dart Design Studio
"Crystal is like a cheat sheet in the sales process. You can use the right communication style for every prospect, even in the first call."
Ben Jackson - Headshot
Ben Jackson
VP of Sales, Flywheel
"As someone who’s focusing on understanding people’s pains, talking to them in a language that's meaningful to them absolutely encourages and improves the relationship.”
Richard Harris Headshot
Richard Harris
Founder, The Harris Consulting Group

Bring back the human touch.

Let our team give you a guided tour of our platform and service so that you know exactly what’s possible with Crystal.